Multi-Location Clinic Digital Transformation
A three-location dental and skin clinic needed one coherent acquisition system. The engagement connected location-specific landing pages, Google Business Profile management and geo-targeted Google Ads.
// 01. THE PROBLEM
Three locations. Three disconnected digital presences.
The clinic operated across three locations with separate local profiles but without a unified local-search and paid-acquisition system.
The website relied heavily on generic pages while paid traffic was being sent to the homepage, limiting relevance and conversion.
The acquisition setup also lacked consistent call and conversion tracking across locations.
// 02. THE INTERVENTION
Unify local visibility and paid acquisition.
// 03. THE OUTCOME
Location-level acquisition became measurable.
The case record reports 3,500+ tracked calls and form submissions and a 9× blended ROAS during the 10-month engagement.
It reports ₹85L in attributed revenue and three locations managed within the same digital framework.
The case record also reports location pages ranking for 80+ local keywords and website conversion rate improving from 1.2% to 4.8%.
Healthcare advertising outcomes depend on market, treatment mix, location, compliance requirements, budget and attribution methodology.
// IMPLEMENTATION
Platforms, systems and disciplines used in this project.
// NEXT STEP
Managing multiple locations?
We can review your location pages, local profiles, paid campaigns and conversion tracking as one acquisition system rather than as separate channels.